ALTBERG
Logo design & animation, video editting and magazine design for prestigious ski resort.
The brief
Altberg is a beautiful small mountain resort in the Austrian Alpes that saw a decrease in visitors because it fell behind in showing all the beauty and excitement it has to offer.
The task was to start with in updating the logo. They also wanted to spice up their social media channels and website content with immersive video's.
Finally, a magazine to spread in the surrounding villages with the goal attract more day visitors who are already in the area.
THE PRODUCTION
The brief made clear that Altberg wants to focus on showing the experience, and needed a professional look to support it.
We started by refining the visual identity with a clean, modern logo that feels rooted in the mountains.
From there, we created an authentic full-day resort video that captures the experience from the first arrival to last light, together with a shorter action packed social commercial that ends with animated branding.
To carry the new look beyond the screen, we designed a magazine that combines strong imagery, local stories and practical resort information to attract visitors already staying in the region.
THE PAYOFF
Kind words from our client
Brandstoked managed to capture what makes Altberg special without making it feel like every other mountain resort. The new identity gave us a much stronger base, and the video work brought the atmosphere of a full day on the mountain to life in a way we hadn’t managed before.
Our marketing channels feel more connected, from the social campaign to the magazine, which made the whole project exciting to roll out.
Most importantly, the results gave us fresh energy without losing the character local people already knew us for.
